Elisi per il Sociale grappa was born from the collaboration between Distillerie Berta and the Milan-based cooperative Fraternità e Amicizia Onlus, which supports vulnerable people on their journeys through life. These two organizations operate in different sectors, and their partnership has created a unique product rooted in the principles of solidarity that have always inspired the historic Piedmontese distillery and the love of art fueled by the talent of the young people of Fraternità e Amicizia. According to the nonprofit organization, the creative act is the essence of every artist, regardless of their disability in creating their work. The design chosen for the label is one of the works created after a visit to the distillery, the aging cellars, and the company's magnificent botanical gardens, by a group of young creatives from Fraternità e Amicizia. It is an intimate representation of images and sensations gathered in a new and inspiring setting, among the green hills of the Asti area, a UNESCO World Heritage Site. A total of eighteen works were created, featured in an exhibition held at the company headquarters. The three selected labels will travel the world, adorning Berta spirits. This project aims to educate an ever-widening audience on the importance of sharing the emotions of those who are often overlooked, while also encouraging them to pursue their passions.